Watch out LinkedIn
Facebook are playing down the launch of their job board (recruitment site) a little in the media, but we’re not fooled. Over at siteAssets we’ve been warning the recruitment and talent sourcing industry that as soon as Facebook got their act together they were a huge threat. Why is this so….
- Over half of US jobseekers use Facebook when job hunting;
- Of the companies that have Facebook pages and engage with applicants via these pages 54% anticipate recruiting heavily through these pages in the future;
- And the real biggie – Facebook’s Social Jobs Partnership with the US Labour department aggregates over 1.7m jobs, creating a fully interactive experience where candidates can apply within Facebook, sharing likes for jobs with friends.
What this means for Facebook’s competition
- UK jobs boards that don’t already have a partnership with Facebook or BranchOut will have to fight harder to get applicants to their sites;
- In particular danger is LinkedIn because they do not have a Social Media partnership (their partnership with Twitter ended in the spring and they are in direct competition with Facebook); moreover as they, like most recruitment sites and jobs boards, are not an original news owner, and without fresh ‘trade’ content they will struggle for visibility online.
What this means for candidates
- Whoop-di-dooooo – at last a candidate’s interests, location, skills and professional network can speak for itself – gone are the concerns over whether or not the candidates ever actually was at Southampton Uni and took Maths it’s all on Facebook and;
- Oooooops guys and gals please think about privacy settings – Facebook can sell you or finish you with a prospective employer – ditch the drunk poses and stop swearing on Fb, also please don’t slag off your employers…
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Good luck peeps